THE JOURNAL
The best in beauty tips, skincare making tutorials, ingredients focus, and techniques from suppliers & leaders worldwide.
Raising a teenage daughter in a world of beauty consummerism
In 2025, teen girls are more bombarded than ever with beauty messages—social media, influencers, and brands like Ulta and Sephora constantly push six-step skincare routines and the latest must-have makeup trends. How can we help our daughters build healthy, sustainable beauty habits—without shaming them for wanting to fit in? Because the goal isn’t to take away their joy in beauty—it’s to help them make informed, mindful choices.
Raising a teenage daughter in a world of beauty consummerism
In 2025, teen girls are more bombarded than ever with beauty messages—social media, influencers, and brands like Ulta and Sephora constantly push six-step skincare routines and the latest must-have makeup trends. How can we help our daughters build healthy, sustainable beauty habits—without shaming them for wanting to fit in? Because the goal isn’t to take away their joy in beauty—it’s to help them make informed, mindful choices.
Essential Guide to Decode INCI Lists
Getting into natural skincare or trying to figure out what's in your daily beauty products? You've got to know how to read those INCI labels. INCI Decoder, INCI Beauty : the French app, EWG, The Good Face project, Think Dirty has no secret for you.
Gift a memorable experience: #1 activity by Redfin, 5 stars on Google and Air BnB experience
Amid the expansive backdrop of the US beauty scene, Elodie has introduced a one-of-a-kind experience for kids, teens, and adults: crafting DIY skincare with premium ingredients. N#1 activity on Redfin, Ranked 5 stars on Google and Air BnB experience, Over 400 people took a class.
The power of plum oil on the skin
Why plum oil is good for the skin? Naturally rich in antioxidant vitamin E, Plum Oil has softening and antioxidant properties that are interesting to prevent the signs of aging. Plum oil rapidly absorbs into your skin with no greasy residue, creating a nourished, smooth skin. For lovers of scent, this oil is a great bonus as it has a natural scent of rich almond marzipan!
Are waterless products safer?
All of us use skincare and hygiene care products in some way, shape or form. It might be a bar of soap, a facial moisturizer serum, a zero-waste shampoo, or maybe just even toothpaste. On average, we use about 9 to 15 personal care products each day!
From Cleansing Balm to Micellar Water: best approach to cleanse your face
From gels and foams to scrubs and oils, there are so many different “galenic” formulations to wash your face. In France, we say that « washing is just the first step towards maintaining your skin's natural condition ».But the question is how? we believe there are lots of reasons why you might choose over any other type of cleanser: the cleansing balm. An oil based cleanser
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